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How to write a business case

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❶You can use a strong case study to sell a product or service to a potential new client. Article Info Featured Article Categories:

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Many people think that learning how to write a business case study involves incorporating jargon and corporate-speak into the writing. Fortunately, this isn’t true. In fact, writing a business case study requires you to keep your language simple rather than making it more complicated.

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Jun 23,  · A business case provides justification for a proposed business change or plan, and typically outlines the allocation of capital and resources required to implement the proposed business case%(46).

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The business case is developed during the early stages of a project; skipping or racing through the stages described in "How to Write a Business Case: 4 Steps to a Perfect Business Case Template" is a recipe for failure. A business case document is a formal, written argument intended to convince a decision maker to approve some kind of action. This guide explains what to include in a business case document, how to format it and how to make it compelling.

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The benefits of writing a business case as an analyst The primary purpose of a business case is to sell a viable solution for a clearly defined business problem or new product to the company that’s hired you. A case study analysis requires you to investigate a business problem, examine the alternative solutions, and propose the most effective solution using supporting evidence. To see an annotated sample of a Case Study Analysis, click here.